Pre Production
THGi achieves clarity on critical areas so that a cohesive production strategy is developed for every communication and event production tactic.
THGi achieves clarity on critical areas so that a cohesive production strategy is developed for every communication and event production tactic.
Every member of our senior team shares the THGI passion for excellence. As a result, a collaborative, high-energy, positive, and highly-effective environment is maintained at all times, on every project.
We know that successful business initiatives require powerful partnerships and the seamless blending of strategy, creativity, production savvy, meticulous planning, and a relentless attention to detail, as well as agility, flexibility, and resourcefulness.
Our track record of driving impactful impressions, memorable experiences, and measureable business results is solid. We work—as a team—focused on results and we bring this approach to every production, every event, every endeavor.
We listen. We research. We ask questions. We listen again. We begin with a solid foundation of collaboration and understanding.
Company/project-specific background/overview
Company and industry trends
Business and conference objectives, goals, key measures of success
Challenges and opportunities
Survey results and feedback from prior conferences
Target audiences and the influencers on those audiences
Perceptions and objectives by audience/influencer
Environmental and cultural needs and sensitivities
Meeting and production trends and key drivers of success
Communication, Publicity, Tracking and Measurement, Speaker Engagement Points
From discovery of strategic business and events goals, messaging strategies are developed to so that all information presented to target audiences is comprehensive, consistent, and will resonate long after each event. From theme development or integration, through rehearsals and speaker coaching, compelling communications and meeting promotion will all be included in the prepared messaging for every event.
The team of creative producers, designers, and writers at THGi create and/or integrate themes and the related messaging strategies to design an immersion experience for attendees. The result is a complete graphics package that delivers on the essence of the theme, the power of the overall content, and the artistic representation for set renderings of general sessions and breakout sessions experience. and the overall location to create an experience for attendees that has been unmatched at previous events.
In addition to creating an experience for attendees that has been unmatched at previous events, site selection is an integral part of the overall delivery of your messaging to attendees. THGi understands that site selection lets your audience know that you understand their needs, that you understand what motivates them, and that you care enough to go beyond general or breakout sessions to send a positive message that will resonate and create memories.
With vast resources in all aspects of event production, two words are the mantra for THGi in the budgeting and reporting process of every project--No surprises.
We have experience in establishing or working with budgets of all sizes and our process—from preliminary budget and estimates, to reporting and monitoring on a consistent basis—ensures that ample processes are in place that will allow for review and approval of budgets at all stages of each production.
Our passion for collaboration and positive relationships is reflected in our communication practices. Schedules and timetables are lead the communication and tracking process and are developed and approved for every event, no matter the size, to ensure that we deliver on all pre-determined strategic objectives.